{"id":188,"date":"2020-02-25T11:56:51","date_gmt":"2020-02-25T11:56:51","guid":{"rendered":"https:\/\/dialedclone.wplocal\/?page_id=9"},"modified":"2021-12-27T20:11:59","modified_gmt":"2021-12-27T20:11:59","slug":"keyword-research","status":"publish","type":"page","link":"https:\/\/dialedlabs.com\/services\/keyword-research\/","title":{"rendered":"SEO keyword research service for small businesses"},"content":{"rendered":"\n
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It’s our view that your website should be working for you. In fact, your website should be your hardest working resource.<\/p>\n<\/div><\/div>\n\n\n\n

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If you’re building a new website or putting an SEO strategy in place for a small business, it can be hard to get started.<\/p>\n\n\n\n

Often your web designer will begin working on a design that suits your brand with a heap of lorem ipsum<\/em>. Then they’ll ask “so what content are you putting on these pages?”<\/em><\/p>\n\n\n\n

By this point, the design can dictate the content. Even worse, the keywords that represent your small business can end up becoming an afterthought.<\/p>\n\n\n\n

Do you want to spend tens of thousands of dollars on a website that looks beautiful, features extensive and expensive blog content, only to have to spend more money to get people to see it? There’s a better way…<\/em><\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n

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“Demand first” keyword research<\/h2>\n<\/div><\/div>\n\n\n\n
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We like to call our process demand first keyword research<\/strong>. We only want you to create pages or blog posts that people are actively looking for.<\/p>\n\n\n\n

If people aren’t looking for it, you shouldn’t be spending money on marketing it.<\/em><\/p>\n\n\n\n

By using your service or products for inspiration, then investigating the terms your clients or customers use when they search Google, we help you to speak the language of the person who is paying the bill.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n

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Very clear and helpful!<\/strong><\/p>

Thanks to a very clear spreadsheet detailing each page and blog post, my content plan resembles that of a seasoned SEO professional, without spending any time on research myself.<\/p>

With helpful references and style guides included, I was able to delegate the content to my writer with minimal work on my part.<\/p>

I’ve saved a lot of time from this service, but most importantly I’m confident that my business is now producing content correctly.<\/p><\/div>

\"Harry<\/div><\/div>

Harry Morton<\/a><\/h2>Founder, Lower Street<\/small><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n
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Some keyword research companies will take your money and give you a plain list of keywords as long as your arm. Frankly, you can get this from any half reasonable SEO tool for $50 per month nowadays. Where’s the value add?<\/p>\n\n\n\n

We take a different approach, starting with your current website (if it exists). Then we review your competitors’ sites and make a page-by-page list of what is performing well in Google.<\/p>\n\n\n\n

With some key pages and content mapped out<\/a>, we then perform long tail keyword research to find those really specific terms that people are searching for. An example for this page is, long tail keyword research service<\/code>.<\/p>\n\n\n\n

This is all based on your target audience. We then plan out the content that we want to see your team, our team, or a third party writer, produce for your website.<\/p>\n\n\n\n

The major difference is, you’re getting ‘content research’ instead of a lazy, unformatted list of keywords.<\/p>\n<\/div><\/div>\n\n\n\n

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You will receive a spreadsheet with:<\/p>\n\n\n\n