Content optimization standards have changed significantly over the years. Optimal keyword density or blog post length is a no longer something that can be defined with a “general rule” – it’s specific to each individual piece of content.
To help your content to rank on page 1 of Google nowadays, you need to take a data driven approach.
If you have existing articles on your website that need to be edited, updated and optimized for today’s standards, consider our website content optimization service.
Business owners and marketing directors find it to be a helpful inclusion in their content marketing plans as part of their greater digital marketing strategy.
Content Analysis Process
Using the keywords you supply us, or after building a keyword map for your content, we use the latest content analysis tools to review your content. This review takes into account keyword density in your:
- Page title
- Meta description
- Content body
- Heading tags
- Within bold or italics
It also takes into account the lengths of many of the above fields, along with the total word count of your article. Different terms and synonyms used within your content are assessed too. Your content is given a score out of 100% before we begin the optimization work.
We then perform this same analysis on the 10 most optimized pieces of content for these same keywords – your competitors.
Continuous Content Improvement
We combine this content analysis with anywhere up to an additional 500 words per article, along with reformatting your article, breaking it down with more paragraphs, sub-headings or lists to make it more engaging.
By revising your current content to bring it in line with, or do better than your competition your website is far better positioned for page one rankings.
This more authoritative content not only improves rankings, it builds far greater trust with your website visitors as well.
It’s a great option if your business website has old content that needs updating, or if you have purchased a website with content that isn’t up to the standard required to rank well in search engines.
From our experience after over a decade of working with search engine optimization and content marketing, the niche or industry of your website doesn’t matter. It is consistently quicker to get results from existing content that has been optimized updated than if that investment went into creating new content.
It’s also significantly faster and cheaper than engaging high quality content creation agencies to create fresh articles for your site.
Our pricing is based on volume, with optimization services starting at $120 per page. Place your order here.
Please note: a page can be a blog post, a service or product page, a category or any other single web URL.
For more information, contact us at [email protected].